Our Chicago-based SEO consultants are readily equipped with the passion, knowledge, and skill set needed to carry your website on an upward trajectory through Google and other major search engines. Invest in our team and you’ll get the experience and expertise needed to bring qualified users to your business.
Our pricing varies greatly depending on the scope and size of your project. A typical investment with us generally ranges between $500 - $20,000 per month, depending on the size of your website and competitiveness of your target keywords. Tell us about your project.
Keyword Research
Our Chicago SEO team will gather thousands of different keywords and pull a number of metrics to determine a keyword’s potential value. These include search volume, our own proprietary competition formula, and other different variables in order to determine how valuable these keywords are for different pages on your website.
Local SEO
For a lot of brick and mortar businesses (corporate headquarters, retail stores, etc.) a big part of driving search engine traffic to your site is competing locally in the search results. Our process includes editing your local listings and populating them with search-engine friendly content, as well as reporting on all reviews and traffic.
Content Strategy
The best way to build domain authority is to create well-written, quality content that will generate both links as well as shares on social media. We can help your business by coming up with a strategy and putting out content that will help bring traffic to your website.
On-Site Optimization
We will strategically and gracefully recommend how to infuse the SEO strategy onto your website’s pages. From there, we’ll audit your site’s overall structure and functionality, making the site’s experience optimal for both Google and your end users. These days, user experience and SEO go hand in hand and it will improve your ability to rank.
Link Building
When it comes to giving your site higher authority, it’s not just about getting links, but getting quality links. Our Chicago SEO team will audit your website’s links and remove anything potentially harmful, as well as build
links to your site through a number of different avenues.
In-Depth Reporting
Our job is to communicate value through clear and transparent reporting. You’ll be able to see where you’re ranking daily for each of your optimized keywords, get breakdowns of search engine traffic, competitive analysis and more. Our SEO reports are 100% proprietary and customized for each client.
Why use SEO Windy City?
16+ years of experience
Since 2002, SEO Windy City has been an expert in web design, PPC, SEO, conversion rate optimization and social media marketing.
Our reputation
Do you want to get an idea of how your site is performing? Check out our Free SEO Audit tool, and find out what our team can do to improve your site’s presence, get higher rankings and generate traffic.
Our team
SEO Windy City prides itself on its people. Our team is made up of hard-working, bright individuals from a number of different backgrounds, including analytics, creative writing, business, and statistics. We are confident that you can trust the digital acumen of our SEO consultants.
Where Does Your Site Currently Rank?
Contact our sales team at hi@seowindycity.com to find out where your website, as well as your competitors’ sites, are ranking for different keywords in your industry.
Let’s discuss your project
Our SEO Process
An SEO campaign is a marathon, not a sprint. The better we plan the more successful your campaign will be.
Audit
Before starting your campaign, our SEO team will “look under the hood” and see how optimized your website currently is for search engines.
Optimize
We’ll properly optimize your website so search engines can understand, properly index, and connect the pages of your site with search queries.
Earn
Quality inbound links determine a web page’s value. We’ll get you ranked higher in search engines by earning links to your website through creative and strategic link building.
How Search Engines Work
Search Engine Optimization (SEO) is a fun, fast paced, and ever-changing industry. The major search engines have a tedious task at hand. They continue to invest heavily into fighting spam, understanding semantics, and ultimately ensuring the most accurate and insightful search results for their users. Google in particular has more than 30 trillion websites in its index. Every time someone searches something in Google, Google must sift through all of those in attempt to offer the ten very best results out of what could be millions (or sometimes billions) of relevant webpages.
Our SEO Philosophy
This is where SEO Windy City and other renowned, ethical, and data-minded agencies come into play. We are here to help Google and the other major search engines understand that your website is relevant to a specific set of search terms. Specifically, SEO Windy City's Chicago SEO experts will research and cultivate a sensible, unique, and data-driven SEO strategy aimed at achieving your website’s traffic goals.
Conversion Rate Optimization
Through different strategic optimizations and A/B testing, our team can help convert more visitors into customers. Through specialized software, we can test different pages, buttons, messaging and more to see what will generate the most leads and sales for your website.
SEO Today
Business publications have been saying that the search engine optimization space is one of the industries with the largest number of firms closing their doors each year. However, on the flip side of that coin, companies investing into SEO are at an all-time high. My dad always told me “trust, but verify.” There are a lot of SEO firms out there that, unfortunately, do not exercise best practices. We encourage you to ask for referrals and speak to our customers.
It is great to see the SEO space growing and evolving! Companies that are already invested in SEO are increasing spend and companies that have never done SEO before are investing in the channel for the first time. About 10 years ago, to have a successful SEO campaign for your business, you only needed one individual that was reasonably skilled at keyword research, making changes to a website and submitting businesses to directories.
To create a modern-day SEO campaign for your business, you need a team of five skilled SEO people:
- SEO Manager
- Technical SEO, Site Architecture and Keyword Research Consultant
- Blogger and Content Author
- Social Media Consultant
- Web Developer
It is likely that firms are exiting the SEO space because they have not adopted the contemporary and necessary team structure to develop a successful SEO campaign for any business. It also could very well be attributed to the fact that costs got too high for customers to sustain such a team. Let’s face it, the cost of getting free clicks by having a good organic ranking in Google’s Search Engine results is increasing. Historically, SEO was about on-site SEO (keyword placement and on-page optimization) and off-site SEO (link building). Our philosophy for SEO today is about relevancy and authority.
SEO Relevancy
Relevancy is about telling the search engines what keywords your pages are relevant for. There is a common misconception that websites rank for keywords. However, each page on a website has the probability to rank for a different keyword. I may be dating myself here, but the Dewey Decimal System was always a good explanation for me. Do you recall the card catalogue box in the libraries of old? Imagine if this chest of drawers was the internet, or more importantly, Google’s index of all pages on the internet. Each drawer represents a category or industry and you want to tell Google what drawer your web page belongs in. In other words, what category or topic your web page is relevant for.
Even if you don’t know exactly what you’re looking for, finding an answer on the web is our problem, not yours. – www.google.com/about/company/philosophy/
SEO Authority
Authority, also known as domain authority, is about taking your web page in the drawer of the card catalogue box and moving it to the front of the drawer. If each drawer has 100 cards representing web pages about a particular subject, how does Google determine who should be near the front of the drawer? Who is the biggest authority for the topic of your search query?
Telling Google that your website is an authority for the keyword you’re competing on is done through garnering more links pointing from other websites back to yours. The more links you get pointing back to your website, the more of an authority Google will evaluate you as and move your card up in the card catalogue box drawer. The tricky part is not all links are created equal. Much in the same way the voting works in the Electoral College, winning the state of Rhode Island only gives you four votes, whilte winning Texas which will give you 38 votes. The method for increasing your domain authority is to get as many relevant and quality back links as you can pointing back to your website.
Google search works because it relies on the millions of individuals posting links on websites to help determine which other sites offer content of value. – www.google.com/about/company/philosophy/
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We create measurable digital marketing solutions that help businesses like yours generate more leads and greater profit from the web.
